ECD in 2018
Hyundai Super Bowl 2017
Operation Better steals the show at the Super Bowl while not even airing during the game.
Hyundai Super bowl 2016
Our spots dominated the Super bowl taking home 3 of the top 6 spots. including the coveted number one position. It was the first time in the history of AD meter that an automotive brand took home the top spot. The first time ever a non-american Brand won, and the first time ever that one Brand had three spots in the top 10.
Bears = 26 million / ryanville = 12 million / 1st Date = 15 million
All the pre Buzz surrounding our 4 spot super bowl effort.
The spots were covered by the today show and Good morning america.
New Business wins
I was the creative director on both major new business wins for Chiat,
Miller lite, and Buffalo wild wings.
56th Grammys
The Macklemore bus stunt got millions in earned media coverage, went viral, and started an MTA investigation, all without spending a dime in paid media.
We made the Yahoo news feed.
We were on every major news outlet (including rival stations that don't promote the grammys) Good morning america, the today show, the tonight show with Jay Leno, Entertainment tonight, and every local news channel in NYC.
55th Grammys
Infiniti JX launch
54th Grammy Awards
We broke the social media record set by the super bowl and the oscars.
Again we took both mobile and site of the day on FWA
53rd Grammys
We cleaned up on both mobile and site of the day for FWA
QX iPAD Experience (Infiniti Shodo Campaign)
We were the first to do a fully immersive iPad ad-served experience.
We even beat apple to the punch.
The QX experience was featured in Google's Creative canvas publication.
52nd Grammys
The 52nd Grammys gained a 32% increase in ratings due to our campaign.
FWA site of the day
Write up in mashable
4 Webby awards
Google labs put out the collection of interesting things on the internet, we were top 5
